Instagram Advertising

Enrich Your Brand Visibility With Instagram

As the 6th largest social media platform worldwide, Instagram became a breakthrough star with 1 billion monthly active users. Approximately 35% of the population is on Instagram, and with a minimum of 59% of them log onto the platform per day. So if your brand doesn’t have an Instagram presence, then you are clearly missing out on millions of daily engagement with potential customers.

What is Instagram Marketing?

Instagram marketing is recommended globally as one of the best social media marketing platforms, where marketers can promote their service, product, or even for brand building. Social media is the main ingredient of every well-organized digital marketing tactics, and Instagram is one platform where 71% of B2B marketing and 82% of B2C marketing is accomplished.

Why Your Business Needs Instagram Marketing?

Instagram put forward boundless opportunities for business to reach their target audience seamlessly. This effectiveness makes Instagram a breakout star with 400 million active users in 2015.

But when more and more businesses join Instagram, what will it lead to? Obviously, Competition!
Then how will you stick out from the mass? The answer is really simple as it is, Instagram Advertising!

It enables you to get to the target audience on Instagram you want to commune with, occupy them, and transform them into customers. This impression led to the launch of Instagram ads in 2015. Now Instagram is one of the leading social networks to advertise on with nearly 1 billion monthly active users. It has expanded to be just as massive of an advertising platform as its parent company, Facebook.

A survey in 2016 shows that Instagram ads have driven more than one billion user actions. And they also found out that 65 percent of US ad agency professionals are using Instagram ads for their clients. From a study by eMarketer, Instagram mobile ad revenues reached $2.91 billion in 2017. This would account for a tremendous 15% of Facebook’s total revenue. And this astounding growth is all for a good reason.

There is a plethora of reason which makes the Instagram ad more popular.

Utmost Targeting

Facebook is recognized as the most targeted genre of advertising. Facebook marketing enables you to reach your exact audience. It enables you to advertise according to the demographics, behavior, and interests. And If you know who your customers are and their growing needs then, Facebook advertising is the most effective tool to engage them.

Cost-effective and Expeditious

Facebook promises that it’s you, as the business holder, who has as much authority over your campaign as you like, allowing you to target a specific group at a particular price of your choice. It offers affordable options for customers depending upon the audience you aim to reach. As well as it bestows the quickest way to drive conversions and traffic, Facebook advertising would be the finest solution because it drives speedy results.

Drive Recurrent Business

Using the audience features of your prior customers, you can bring your customer emails into your Facebook advertising campaign. This will allow you to communicate and reach directly your target audience and which in turn boosts repetitive business.

Advertising in Real-time

Facebook ads are real-time. You can have a real-time analysis of your campaigns and make immediate alterations at any time, anywhere you want until you get your desired results. If you invest in television ads, print media, or radio ads you cannot make any kind of instant changes to your ads. You have to take the loss if any in such cases. Facebook advertisement is truly beneficial thus it reduces the risk of loss and helps to gain more conversions.

Objective Specific

Facebook offers you the choice to customize the ad based on category, budget, timeframe, and target your audience. Ads are customizable based on what you try to carry out to the target audience. Facebook refers to these as ‘objectives’. You can create Facebook ads in case you want page likes, website clicks, conversions, app downloads, video views, post engagement, and so on.

Why Do You Need To Hire a Facebook Advertising Partner?

Instagram put forward boundless opportunities for business to reach their target audience seamlessly. This effectiveness makes Instagram a breakout star with 400 million active users in 2015.

But when more and more businesses join Instagram, what will it lead to? Obviously, Competition!
Then how will you stick out from the mass? The answer is really simple as it is, Instagram Advertising!

It enables you to get to the target audience on Instagram you want to commune with, occupy them, and transform them into customers. This impression led to the launch of Instagram ads in 2015. Now Instagram is one of the leading social networks to advertise on with nearly 1 billion monthly active users. It has expanded to be just as massive of an advertising platform as its parent company, Facebook.

A survey in 2016 shows that Instagram ads have driven more than one billion user actions. And they also found out that 65 percent of US ad agency professionals are using Instagram ads for their clients. From a study by eMarketer, Instagram mobile ad revenues reached $2.91 billion in 2017. This would account for a tremendous 15% of Facebook’s total revenue. And this astounding growth is all for a good reason.

There is a plethora of reason which makes the Instagram ad more popular.

Targeting

Instagram advertising system is more resemble that of Facebook in which it possesses the most powerful targeting ability. Based on the audience’s location, demographics, interests, and behaviors you can easily reach out to your target audience.

Audience Growth Hacking

Instagram is one of the leading social networks with nearly 1 billion monthly active users. Just within 2 years 27,155 brands across all industries and found a 100 percent growth in follower rate.

Attention

Now people spend more time on social media platforms. Reports say an average user spends about 50 minutes just on Facebook, Instagram, and Messenger every day. In the U.S, people spent one in five minutes on Instagram.

Intent

According to Instagram, 65% of people say they discover and learn about new products and services on the platform, and 75% of Instagrammers are using call-to-action buttons after being inspired by a post.

End Results

Instagram ads have a high return on investment (ROI) of approximately 1.08%. when compared to Twitter, Linkedin, and other online platforms.

What are the Benefits of Instagram Advertising?

Boost your Revenue

Use Instagram to notify your followers about special promotions and sales. Run a promotional ad campaign so as to boost brand awareness and drive more quality traffic to your website. You can use Instagram to provide a view of your latest offers when you launch a new service or product.

Stay up-to-date with Shopper Trends

You need to stay informed about industry trends to boost sales and then take advantage of new opportunities. Instagram can help you make the most of the new trends. Use Instagram to generate interest or promote causes by publishing holiday-specific content.

Any Size of Business can Thrive

Instagram is a significant place that goes well for small to large-scale businesses. Instagram can help organizations to increase their sales and customer base. Of course, Instagram is the best option for an entrepreneur. In fact, success will not happen overnight, but if a marketing team wants to achieve that Instagram can help.

You can Partner up with Influencers

In social media platforms, there are influencers and regular users. Influencers are referred to as online celebrities. These celebrities promote products or brands and make them established and popular. A dependable influencer is capable of uplifting return on investment and sales to higher levels. Use a popular influencer to publicize your product or company to millions of followers with just a few posts.

You can Keep Monitor Competitors

Use Instagram for your business to monitor your competitors and observe how they deal with their followers. Carefully observe how they are posting, what they post, and how they commune with their followers. You can utilize this gathered information to determine your own personal strategy.

Why Do You Need to Hire an Instagram Advertising Company?

A social media presence can either break or make your business, it depends on the effective campaigns and strategies you put forward with utmost precision to your target audience. From the pile of benefits, it really exemplifies the perks of using Instagram for your business. But it doesn’t come in handy!

It will provide the platform and benefits for sure but optimize it according to your business needs is totally up to you! Without the proficiency and prowess, tapping into the realm of Instagram can be challenging as well as intimidating. It is a fact that everyone can’t be an expert on Instagram marketing and here where the eminence of an Instagram advertising agency should be addressed. Hiring an Instagram marketing company means you are including an

assemblage of skillful experts with unique proven strategies that not only get you to reach out to your target audience but ensure you stand out.

How We Help Your Business Thrive Through Instagram?

Sit back, relax, and see how we can grow your

Business. Profile Optimization

A well-sophisticated profile will help you to gain the trust of your followers. A well-optimized profile should have your brand logo, the bio description about your business, an easy navigating website link, and engaging story highlights.

Monitoring and Analytics

With the effective monitoring of your Instagram page, we provide instantaneous solutions and responses to all the problems and pop-ups as well as continuously track the opportunity for improvement. The efficient use of data-driven tools helps in tracking accurate insights and analytics which in turn helps in result-driven decisions.

Audience Acquisition

The growth of your business depends on your relationship with your followers. We use different tactics to identify your target audience and boost customer engagement with frequent communication and through user generating contents.

Content and Ad Campaign

Instagram ads are necessary for grabbing attention to your product launches, new ambitions, and enlarge your reach. From selecting the demographics to payment we optimize each and everything the way it needed. As well as with frequent post that perfectly goes hand in hand with the artistic Instagram aesthetic.

Reporting

You will get regular monthly reports on every Instagram advertisements we run. It will showcase the number of people who engaged with your ad, the number of clicks received, as well as

Conversion rates accomplished through your campaign. With such data-driven insights, you will understand your customer acquisition, growth rate as well as the areas of improvement.